Alaffia Good Soap Character Illustrations
I was honored to team up with one of my favorite companies, Alaffia to design a new series of characters for their 5 Good Soap scents. The scents included Lavender, Lemon, Coconut, Mint, and Vanilla. Each character was drawn from a pool 50+ concept sketches.
The goal was to inspire joy in a daily routine, with playful characters and tonal stories.
First Draft Concept Sketches
Alaffia Design Team: Isabelle Francois, Trina Spiller, Pat Snavely
Marketing Photography: Cera Hensley
Illustration: Chelsea Wirtz
